𝕻 𝕰 𝕽 𝕱 𝖀 𝕸 𝕰

– – – – – – – – – – –

Perfume as a visual subject reinforces the effect of phenomenal absence, the sense that speaks of everything from another sense, without ever getting there. The commercial aesthetic of the perfume market then functions as an enveloping extension that furnishes the appearance by an inter-sensory operator, which exists between and in the difference of the senses.

The total presentation, commercial and aesthetic of perfume, operates a structural appearance/essence regime that is specific to the contemporary ethos of artistic experience as maintained by the usual poles.

With the object of the perfume, I will be able to explain the contendant, the container of the container, the hyperficial. It is an aesthetic configuration that will better explain contemporary and future media phenomena.

Hyperficiality
A formal state devoided of ethical agentivity.

Advertisement